Mar 14, 2024
Join me as I sit down with Julie Hansen, an expert on virtual executive presence, to discuss the essentials of mastering virtual sales environments.
Together, we discuss the significance of adapting traditional sales skills to the digital space, focusing on the need to project confidence, credibility, and empathy through a camera.
Julie, author of "Look Me in the Eye," shares her knowledge on why comfort shouldn't be our primary aim in sales and how to connect with clients on a deeper level, even when miles apart.
Julie highlights the pitfalls many sales professionals fall into, such as neglecting the power of proper camera use, lighting, and maintaining a professional space that doesn't come off as too aggressive or invasive.
The conversation also zeroes in on the art of maintaining eye contact and engaging an audience during virtual presentations.
Additionally, Julie offers a treasure trove of resources for sales professionals looking to sharpen their on-camera presence, including her website, blogs, videos, and a cheat sheet with key tips.
For anyone striving to stand out in the digital sales realm, this episode is packed with strategies to elevate your virtual communication game.
--------- EPISODE CHAPTERS WITH SHORT SUMMARIES ---------
(0:00:00) - Virtual Executive Presence for Salespeople
Julie Hansen discusses adapting sales techniques to virtual settings, emphasising confidence, credibility, and empathy.
(0:04:33) - Improving Virtual Sales Behaviours and Habits
Virtual communication challenges and best practices for sales teams, including camera use, lighting, and maintaining a professional personal space.
(0:11:12) - The Power of Eye Contact
Eye contact in virtual communication, its challenges and techniques, the importance of personal connection and context, and preventing overshadowing by technology.
(0:20:31) - Engaging Virtual Presentations
Engage virtual meeting audiences with eye contact, pauses, and natural hand gestures to avoid disengagement and increase interaction.
(0:33:12) - Enhancing Credibility and Confidence Through Communication
Master nuances for confident, credible, and empathetic communication. Utilise resources for on-camera presence and connect for further enrichment.
Follow Julie
LinkedIn: https://www.linkedin.com/in/juliehansensalestraining/
Website: https://juliehansen.live/
Julie’s Book: https://juliehansen.live/look-me-in-the-eye/
Follow me
https://linktr.ee/fredcopestake
Take the Scorecard
https://collaborativeselling.scoreapp.com/
Watch this episode on YouTube