Feb 29, 2024
Join me in my latest exploration into the art of modern selling, where I unpack the strategies and techniques that can transform the way you approach your sales game.
I kick things off by discussing the invaluable partner mindset and how to shine a spotlight on potential client interests, engaging them with insightful questions and listening intently.
I'll walk you through the VALUE framework, a cornerstone of effective partnering, starting with 'Validate' to ensure you're targeting the right customers and crafting a compelling value proposition.
Listen on as we delve into aligning with customers through research, account planning, and fostering a collaborative relationship that benefits both parties.
As the conversation progresses, I cover successful sales meetings, emphasising the power of asking the right questions.
You'll learn about the 'ask before tell' philosophy and how it can lead to a deeper understanding of client needs.
I also touch on modern tools like digital sales rooms and the significance of human connection.
Later on, I address collaborative selling, where validation, prospecting, and the effective use of virtual meeting platforms come into play.
The session wraps up with a dive into the fast track to sales competence through structured training approaches.
So tune in, take notes, and get ready to transform your sales game.
------- EPISODE CHAPTERS WITH SHORT KEY POINTS ---------
(0:00:00) - Effective Modern Selling Strategies and Techniques
Adopt a partner mindset in modern selling using the VALUE framework to validate, align, and collaborate with customers.
(0:09:56) - Effective Sales Meeting Strategies
Nature's transformative power lies in asking the right questions, using AIDA framework, digital sales rooms, and human connection.
(0:20:10) - Collaborative Selling Strategies and Techniques
Collaboration, validation, prospecting, account plans, virtual sales meetings, storytelling, negotiation, and structured training for sales success.
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https://collaborativeselling.scoreapp.com/
Watch this episode on YouTube
https://youtu.be/pJ8SjeUnLKk