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Sales Today

May 4, 2023

Why does money have such an emotional effect?


Jason Graystone explains how it is fundamentally linked to survival and how mismanagement can cause our brain to act in a way that is not conducive to good selling.


Being needy unattractive to customers and hampers the ability to foster real connection.


The physiological effect also means we will be unable to think clearly which is a painful irony when it is our job as sales professionals to help customers do that.


We talk about ways to keep our emotions is check and neutralise the negative feelings that can hold us back as well as the paradox of 'working to live' and becomng a slave to money.


Do you deserve to be rich?


Find out more:


Link to Jason's podcast