Dec 8, 2021
Matthew talks about how 'being a good guy' makes sense
in modern selling.
shares his simple yet highly effective SPC (strategy, people,
competition) approach, and discusses how being mission-driven helps
avoid being drawn into the day-to-day dramas that can become
distracting for salespeople.
avoiding this, better focus can be given to the things that make a
difference - including building relationships that add
right that salespeople perform better when they have a more defined
personal life plan?